Over 40% of the Group’s revenue already comes from emerging
markets in Asia, South America, Middle East and Africa. There are
clear and existing opportunities for us to further internationalise
our products and services through our existing geographical network
and to expand beyond this established base.
We have always been committed to going where our customers are,
from the most challenging offshore oil production environment, to
the emerging power and energy markets of Asia and Africa.
Today, we have an unrivalled opportunity to leverage our
presence in the fastest growing emerging markets, supported by our
continuing commitment to operating discipline that will
deliver quality products and services on time.
The broad geographical reach of the Group provides a global
pipeline through which we can achieve more sales, in more
territories, more effectively. It gives us the local know-how that
enables us to service our customers operations in the field and
provides a platform for further expansion.